Promoting Your Book - A No BS Guide For Authors and Small Publishers

I first noticed this strategy in Steve Weber’s Plug Your Book.

Send copies of your book to the top reviewers on amazon.com. You can find the list here:

http://www.amazon.com/gp/customer-reviews/top-reviewers.html

The first thing I noticed is that you need to look at what kind of things the reviewers review. The first person on the list, Harriet Klausner with 16379 reviews (yes, that’s right) only does novels and most of them are the romance, mass market variety. The second person on the list only reviews DVD.

And so on.

So, I will work my way down the list and see who handles non-fiction, personal growth, self help, entrepreneurship type books such as The Wealth Manifesto. And I will let them know they were selected for a reason. Everyone likes to feel special - it’s human nature. And in my best interests.

I’m going to go through the list and shoot for 10 requests per day until I get to through the top 100. I’ll include their names here as things evolve and will let you know how it turns out.

This entry was posted on Tuesday, May 6th, 2008 at 4:11 pm and is filed under amazon.com, book reviews. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.